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wine2wine 2016 ENG
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wine2wine 2016 ENG
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Viticolture
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Tuesday
, December 6
09:00 CET
A functioning market leads to frustration: when offer and demand dictate the market
Auditorium Verdi
Stevie Kim • Hermann Pilz
10:15 CET
Wine education- who needs it?
Vinitaly International Lounge
Josef Schuller MW
10:30 CET
American Express - The efficiency in business processes
Business Arena
Andrea Bernardini
11:30 CET
Export to USA: Legal and institutional aspects for strategic choices of approach to the Market
Salieri Room
Ludovico Bongini • Giuseppe LoCascio
The wine market in China: which developments?
Auditorium Verdi
Sebastiano Barisoni • Silvana Ballotta • Zuming Wang • Tao Weng
The art of wine story telling
Puccini Room
Felicity Carter • Rebecca Hopkins
Women CEO: the lack thereof
Vivaldi Room
Luigi Chiarello • Marilisa Allegrini • Marina Salamon
13:00 CET
WINE PEOPLE: new profiles for an evolving export
Business Arena
Lavinia Furlani • Fabio Piccoli • Andrea Pozzan • Vitaliano Tirrito
Systembolaget’s Tender Tasting - lottery or fair game?
Tasting Room
Stevie Kim • Jonas H Röjerman
Austrian Wine on the rise
Vinitaly International Lounge
Willi Klinger
14:30 CET
Wine glass insights from global financial centers: London & Singapore
Puccini Room
Wai Xin Chan • Jinglin Zhang
Financial and insurance support to the internationalization and exports of the wine industry
Vivaldi Room
Simonetta Acri • Marco Cardinaletti • Andrea Novelli
Horeca wine trends: was it real growth?
Salieri Room
Paolo Castelletti • Emilio Pedron • Josè Rallo • Enrico Zanoni • Silvia Zucconi
The future of luxury Italian wines – developing appetites among drinkers, connoisseurs and investors
Auditorium Verdi
Gino Colangelo • Giovanni Geddes da Filicaja
15:30 CET
Meet the VIA Community
Vinitaly International Lounge
Ian D'Agata • Stevie Kim • Eliza Pinta Kauce • Lan Liu • Arlene Oliveros • Cheryl Cheng Peng • Tony Polzer • Hugh Preece
16:00 CET
The access to credit for SMEs
Business Arena
Luca Geninatti Satè • Chiara Aquino • Andrea Giannelli • Franco Morando • Antonio Siciliano
16:30 CET
Putting Tactics into Practice in America
Vivaldi Room
Steve Raye
Company networking in the wine sector: a growth opportunity offered by the current legal and fiscal framework
Puccini Room
Luca Castagnetti • Luigi Scappini
Wine tourism: a law to bring order
Salieri Room
On. Colomba Mongiello • Maurizio Pescari • Carlo Giovanni Pietrasanta • Antonio Rallo
Lessons from Italian fashion success stories in China
Auditorium Verdi
Franz Botrè • Salvatore Ferragamo • Stefano Ricci • Giovanni del Vecchio • Jean-Charles Viens
17:30 CET
Wine Spectator announces 2017 Opera Wine Producers
Auditorium Verdi
Stevie Kim • Alison Napjus
18:30 CET
Institutional Session of wine2wine 2016
New space of Vinitaly International
Piergiorgio Borgogelli • Sandro Boscaini • Andrea Costa • Maurizio Danese • Giovanni Mantovani • Antonio Rallo
Wednesday
, December 7
08:00 CET
HireMe Vinitaly
Tasting Room
09:00 CET
Germany: is Italian wine close to saturation point?
Vivaldi Room
Sara Da Val Franco • Sauro Mariotti • Paul Truszkowski
The future of E-Commerce in the Wine industry
Auditorium Verdi
Gabriele Pizzi • Federico Laurentino De Cerchio • Marco Magnocavallo • Andrea Nardi-Dei • Alessandro Olivieri
NEUROMARKETING - Neuroenology and marketing. The new frontiers of communication
Puccini Room
Robert Camuto • Vincenzo Russo
Precision viticulture, the future is now
Salieri Room
Ian D'Agata • Matteo Bisol • Massimo Claudio Comparini • Luca Toninato
10:15 CET
ENOLYTICS - Big Data for the wine industry: how it’s used to drive revenue and increase profits
Vinitaly International Lounge
Giampiero Bertolini • Felicity Carter • Cathy Huyghe
10:30 CET
Wine and Web: the use of online conversations for the development of marketing and distribution strategies
Business Arena
Claudio Zamboni
11:30 CET
Unconventional Wines in traditional markets: Usa and Japan
Puccini Room
Erica Nonni • Alice Feiring • Angiolino Maule
Young, locals, Italians: operating instructions and strategies for the future
Vivaldi Room
Carlotta Pasqua • Francesca Argiolas • Luca Ferraris • Gianluca Garofoli • Marzia Varvaglione
Digital Innovation: Is it right for wine?
Auditorium Verdi
Amy Gross • Giacomo Malvezzi • Roberto Verdone
Italian wine - The Importance of the terroir and cultivation techniques in wine making
Salieri Room
Ian D'Agata • Angelo Costacurta • Rosario Di Lorenzo • Diego Tomasi
12:30 CET
Speakers' Corner
Vinitaly International Lounge
Dr. Luca Bianchi • Stevie Kim • Timothy O'Connell • Carlo Rossi-Chauvenet
12:45 CET
Excellent labelling for excellent wines: how packaging can influence the buying behavior of consumers. The art of luxury labelling
Business Arena
Luca Fois
13:45 CET
The management of knowledge at the service of wine industry
Business Arena
Giuseppe Calabrese
14:30 CET
The 3 Hottest Trends in Digital Marketing
Puccini Room
Gino Colangelo • Juliana Colangelo • Claire Hennessy
E-commerce in China. How to win in the digital markets.
Auditorium Verdi
Stevie Kim • Alessandro Felici
How to speak of wine to women online
Salieri Room
Felicity Carter • Donatella Cinelli Colombini • Gabriele Micozzi • Alessandro Olivieri • Paola Pizza • Cecilia Robustelli
Wine in China – The importance of learning
Vivaldi Room
Alessandra Boscaini • Jude Mullins • Jean-Charles Viens
15:00 CET
The Mastery of media trips: best practices before, during and after
Puccini Room
Claire Hennessy • Rebecca Hopkins
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wine2wine 2016 ENG
Europe/Rome
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wine2wine 2016 ENG
Dec 6
-
7, 2016
Tuesday
, December 6
Wednesday
, December 7
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Verona, VR, Italia
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New space of Vinitaly International
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Tuesday
, December 6
Wednesday
, December 7
Venue
Auditorium Verdi
Business Arena
New space of Vinitaly International
Puccini Room
Salieri Room
Tasting Room
Vinitaly International Lounge
Vivaldi Room
Session Type
Business Arena
International markets
Legislation and Finance
Market vision
Marketing and Communication
Special Workshop
Tasting Room
Vinitaly International Lounge
Viticolture
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